There is a reason why ladies dye their hair a specific color, there is a reason why females paint their nails a certain color, and there is a reason why girls wear red lipstick. Another characteristic of color psychology that is persuasive is the color of clothes people wear. For instance, the color red is extremely attention grabbing, and the color black signifies power and authority. By causing the people to see the correct colors in your social interactions, you are using non verbal suggestions of covert hypnosis to influence people and alter their state of mind.
You can also mix colors into a non verbal message that is far more influential than words alone. For example, you can wear black clothing to signify power, and a red tie to catch people's attention. Or, you could wear a white outfit to signify honesty and purity in order to get people to instantly trust you.
Prison officials have decreased violence by painting the walls of inmates cells pink, because the color pink has been scientifically validated to create a relaxed state of mind when people see it. For this reason prisons and jails have also been issuing pink underwear to inmates. Most people thought this was done by the prison officials to disgrace the inmates, but humiliation had nothing to do with it. Instead, the prison officials had been taught the power of color psychology through all of the scientific studies that validated it.
The reason why color psychology is part of power persuasion is because by using color psychology effectively, you can modify a person's state of mind and change their behavior. Everyone has seen a beautiful woman in a red dress with red lipstick on capture the attention of men and alter their behavior. You must understand that the colors marketing firms use, the colors of women's make up, and the colors of fashion are used for special reasons. Colors are not used by accident.
Legal paper is colored yellow for a purpose. Yellow paper has been scientifically proven to provoke thought in people. The billboards you see, the packages of the products you buy, and the colors you see used in commercials are all there for a reason. This means that color psychology can be used by any covert hypnosis trainer to plant non verbal suggestions in a person's mind.
You can also show people things that have a certain color to alter their state of mind. Contemplate a man giving a woman a red rose, by her seeing the color red, this will have an influence upon her emotional state. The mind does not merely need to process language, it also needs to process everything a person sees. Covert hypnosis is not just an auditory type of communication, but it is also a style of visual communication.
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