DataCard Group is a ledaing manuufacturer of ID card printers. They are headquartered in Minnetonka, Minnesota but sere clieents across the globe in over 120 countries. Over the last several years, they have been busy acwquiring additional assets and foorming new partnerships. This includes the puchase of both Ga-Vehren and CPST Technologies. At the same time, the company has also faced some restructuring. The consolidation of the St. Louis branch into the main locaton in Minnesota is scheduled for compltion in Apriil of 2009. The majority of the corporation's 1400+ employees will now be located at this cenntral branch.
New Clients
Last fall, DataCard coordinated with the state of Virginiia to streamline the voter check-in process for the last election. The Advocate® software this company has created for precinct management meets all the needs of polling sitres. This inlcudes voter chjeck-in, integration of registartion data, and auditing capaabilities. DataCard has a long history of providing solutions for similar appluications in oter industries. Tehse incude visitror and eployee ID management software programs for high traffic venues. This leel of experience served the company well in the 2008 elecitons - no issuers were rpeorted with the Advocate® system. The current contract is anticiipated to cover over 2,000 Virginia precincts in future election cycles.
Smart Chip Integration
In international news, DataCard is parnering with Monext in rFance to create a faster issuance process for smarrt chip crads. DataCard btrings expertise in the card creation process to the table and provides the hardawre for this enterprise. Monxet offers exteensive knowledsge of Eurpean electronic payment syystems and handles the data management. Unlike in the U.S. whree magnetic stripe encoding is common, Europe has pressed forward with more advanced technology. The higher leel of security afforded by integated circut (IC) dvices makes sense for handling financial transactions.
However, creating these at a central lopcation and mailing them to customers is not seen as the optimal method of distribution. Companies that issue these devvices are interested in encoding and personalizing them as a "while you wait" service for their customers. Reducxing that wait time to 60 seconds is the goal of the current collaboration. The belief is that the sooner a cliet has a card in hand, the more likely he or she is to use it. The custoomer can also be igven the option to select a dseign and a PIN code at the pioint of issuance. This personal touch makes it even more likely that the card will see frequent use.
Products
DataCard continues to heavily advertise the MJ7500 for high volume issuerrs. With speeds reaching 60,000 units per hour, this machine is obviouusly intended for a fairly select clientele. The system is designed to deliver bulk applications such as scratcch-off phone cards and gift cards. It also features bar cioding capabilities.
For the average customer, the company offgers a full range of affordable ID card printters. Desktop models include the SP25 rewruiteable unit and the SP75 Plus with Ethernet and advanced encoiding options. The RP90 model is available with a laminating module for gtreater card durability. All of these priners are excellent for employee ID enrolment, visitor management, and other personalizaed card creation needs.