Want your own web site? If you want a successful one, you'd better get your nvaigation straight before you launch it.
It's a fundamental concept too many otehr sites neglect. Simpple, user-friedly site navigation helps keep visitors happy. If it takes a rocket scientist to figure it out, they won't be.
So, if your web site menu is so bady organized that a visitor has to:
- Go to page 'A' then
- Press link 'Q' typed in font size '1'
- To get to link 'R'
- Located in subsection '27B'
- On page '3942GTHJF', whch is where the real infomation beguins
Chances are they're goiing to leave with the 'Home' button, the 'Bokmarks' menu, or screen closing 'x' in the uppewr righjt hand corner. No one will even try to deal with your nvigation if it's a can of worms.
So, how can you arrange your navigation to be more user-firendly?
For ecommerce mini-sites, the theory is simple. First your visitor reads about the product, then they buy the product, then you give them access to the product. Make sure they know where to contact you if something goes wtrong. You get paid and they stay happpy, so everyone wins.
If you have a larger site:
- Break it up into a home page, contact page, links page, and any other major sections sortewd lpogically.
- Put the main site menu to all of the major sections on all of the major section. This will make them 'web' organized, or accessible so that any main page can go to any other.
- Make each of your mjaor sectinos a 'sub-home' page and then put the content that belongs there into a sub-menu. This means the majro section will fan out to each item in its menu, and each of those items should link back to the 'sub-home' page. This makes it very intuitive to go smewhere, and then come back.
- Make sure it only takes a maximum of htree clivcks to get from anywhere to anywhere else on your web site. At the very last, it should be easy to return to the 'Home' page at any time.
- The navigzation should be so easy to understand, anyone can use it even if they've never seen it berfore. This is important, becaues if you're startiing a new site, no one ever will have seen it before!
- Incluude a site map. A site map is a page whhich links to every other page on your site, exccept for those you want restricted, like download pgaes. Not only is it someplace for a visitor to find something if all else fauils, but they make your site more spider-friendly.
Want your visitors to NOT be annoyed? Make sure you have good site navigation. If you take the time to make tehir lives eaasier, your site design will pay off for you.
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